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07
Sep

BECU Member Portrait Ad Campaign

Posted by / Filed under Blog

While I didn’t use my iPhone to make any of these member portraits or videos for BECU, it was my iPhone Portrait project that helped shape the direction of this ad campaign by DNA.  It is incredibly gratifying to work on a project like this, when there is a close tie to something as personal as my iPhone Portraits.  Exploring the human face through photography and video is the one thing I have never grown tired of.  Every new person I photograph presents a new opportunity (or sometimes a challenge), and I am always learning from the experience of photographing people.  Below are some of the portraits I made from the nearly 50 people I photographed for this project. Everyone is an actual BECU member. Working with “real” people is a lot of fun for me because they don’t come in with any expectations as to what they think I want them to do. And there are always some surprises, which I think makes the portraits all the more interesting.

If you were watching the summer Olympics this year, you may have seen these commercials, which I directed.  The billboards, bus wraps, posters, etc. are all over Seattle, as well.  Big thanks to BECU and DNA, especially Lianne Onart, Dave Echenoz, Molly Woodruff, and Dan Gross.


BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.
I always try to keep people on their toes and make things as fun as possible. To me, that means taking awkward pictures of the ACD Lianne and BECU member, Kiki.
BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.
My daughter, right as she discovered / I taught her, you can yell, “M&M’s” on set, and they will magically appear.”
BECU Own It credit union ad campaign. Portraits of members by photographer John Keatley.

Big thanks to my wonderful crew. Projects like this are a total team effort. Not to mention it wouldn’t be nearly as fun without all of these great people.
Producer: Kort Havens
Digital Tech: Lonnie Webb
1st Assistant: Brian Jones
2nd Assistant: Peter Hanson
Stylist: Alexis Steinman
Stylist Assistant: Gwen Stubbs
Hair & Makeup Artist: Jenny Verador
Hair & Makeup Artist: Haley Olsen
DP: Matt Daniels
Sound: Scot Charles
PA: Audrey O’Neil
PA: Hugo Garcia
PA Camera: Sacha Benis

05
Oct

Cano Billboard for Sparkling ICE

Posted by / Filed under Ad Campaign, CELEBRITY

23
Nov

Copper Mountain Colorado

Posted by / Filed under Ad Campaign, Tear Sheets

Copper Mountain Colorado Billboard

Here’s lookin at you Colorado.  I just wrapped up this shoot for Copper Mountain Resort in Colorado, and last week they released their new branding and ad campaign featuring Fred McGilicutty, captain of the snow patrol at Copper Mountain.  This billboard can currently be seen in Dallas and Kansas City.  Wish I could be there to take pictures of the actual things.  If you find yourself driving through Dallas or Kansas City, feel free to wave at Fred and tell him I said hi.  I hear it’s nice in KC this time of year.

I would like to wish you all a very Happy Thanksgiving.  I feel especially thankful this year and I am very grateful for everyone who has taken the time to read my blog and take an interest in my work.  See you on the slopes.

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03
Mar

Seattle Sounders FC Ad Campaign

Posted by / Filed under Ad Campaign

Seattle Sounders FC billboard.  Photography by John Kealtey

Seattle Sounders FC Billboard on the Ballard Bridge

There it is.  My very first billboard.  This is the inaugural season of the Seattle Sounders FC, the newest expansion team in MLS.  Seattle is getting fired up about our soccer team, and it’s fun to be a part that excitement.  The ad agency I worked with was Wexley School For Girls, which I always enjoy working with.

Now I know what some of you are thinking.  Did he paint those people in the background?  No.  That would have taken way too long.  We ended up using a cartoon modeling agency, and hired a few dozen cartoon models to stand in the background.  Ok, that’s a joke.  To give credit where credit is due,  Rachael Ludwig is the artist who created the background art.  I shot three scenes for this campaign.  Fan with a scarf, fan with a flag, and crazy Sounders fans banging on a drum.  The ads will be used for billboard, transit, print, and online.

The shoot was at Quest Field, home of the Seahawks and Sounders.  Since we were there, I figured I would maximize my time, and take care of some additional business.  I have been intending to try out for the Seahawks special teams, so they gave me a quick look.  Here are some pictures from my open tackle and field goal trials.  And a quick video from the photo shoot.


Lots of screaming in this video. Soccer fans are crazy!

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