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21
Jan

It’s A Children’s Film Festival

Posted by / Filed under VIDEOS

2014 was a big year for me.  It was the year I began directing professionally.  I intended to start off with a series of self-produced shorts to build up my reel, but just after completing Glory Days, things took off.  First I directed a series of commercials for the Sounders 2014 season with Clint Dempsey, Obafemi Martins, and DeAndre Yedlin.  Next up was a little music video for Fences + Macklemore called Arrows.  Then I was off to Cincinnati for Vita Coco with Giovani Bernard.  Which brings me to this video, the final project of the year.  It was a labor of love, and well worth it, I might add.

My friends at Hammerquist Studios came to me with the idea of doing a pro bono video project for the 2015 International Children’s Film Festival Seattle put on by Northwest Film Forum.  We had a blank slate, and the opportunity to create something great for a good cause could not be passed up.  The first thing we did was get writer Jeff Siegel on board.  He came up with about 6 really awesome ideas, but there was one that jumped out at all of us right away.  Rather than read about it, you should really just watch how it turned out.  There were over 50 people who generously gave their time, materials, creativity, and money to this project.  I wish there was time to detail and describe the many amazing things each person did to make this happen.  The energy on set was amazing because everyone was there because they truly wanted to be.  Thank you to my amazing team, and thank you, Hammerquist and Northwest Film Forum, for trusting us to make this awesome video.

Directed by John Keatley
Written by Jeff Siegel
Agency / Hammerquist Studios
Starring Rachael Kevin and Everett Moss
Spencer Norris / DP and Editor

Produced by: Lillian Brunner, Taylor Reed, Nichelle Keatley, John Keatley
Art Direction: John Lavin, Becky Mohrlang
Cast:  Sara Coates, Kathleen Boyle, Kunwar Singh, Julie Ellis, Aiden McCoy, Hallee Olsen, Cadence Whittle, Anthony Herrera, Etri Ajbour

Sound Designer: John Buroker
Sound: Sam Martinez
Music: Wesley Slover
Colorist: Kevin Adams
Voice Talent: Dave White
Gaffer: Scott Jonas
Costume Design: Ron Leamon, Gerard Parr
Hair & Makeup: Haley Olsen, Akemi Hart
Wardrobe Stylist: Alexis Steinman
PA: Jonah Kozlowski
Casting Agent: Tami Wakasugi
Set Builders: Becky Mohrlang, Stephen Klineburger, Natalie Hammerquist, Sean Tully, Jeff Aitken, Adam Hunt
Special Thanks To: Vince Klimek, Kaleo Quenzer, Dave Drummond, Fremont Studios.

12
Nov

Tonight I Am

Posted by / Filed under BTS, Ad Campaign

Hotel Tonight: Tonight I Am - auto mechanic / spa by John Keatley.

Hotel Tonight: Tonight I Am - subway / surfer by John Keatley.

Hotel Tonight: Tonight I Am - painting / night out by John Keatley.

Hotel Tonight: Tonight I Am - flooded basement / golf by John Keatley.

Hotel Tonight: Tonight I Am - office cube / beach by John Keatley.

Spontaneous getaway anyone?  Yes please!  My team and I got to work closely with the folks at Instagram and Hotel Tonight on this amazing ad campaign called “Tonight I Am“.  Hotel Tonight is a hotel booking app that let’s you book a great hotel from a curated list of hotels in just 3 clicks.  No matter where you are, or what you are doing, you can book a great hotel without spending hours researching and comparing prices.  To show this, we came up with 6 scenarios from daily life, and styled the subject in each scene as if they are already in the place they want to be.  Travel is just 3 clicks away, and mentally they are already there.  The campaign has done really well so far, and has received a lot of great press, including this article by AdWeek.

Big thank you’s to Hotel Tonight and Instagram.  Let’s do it again soon.
The six set’s we shot on were designed and built by Adi Goodrich and her team (we both have the same great rep – Redeye!).  High five!  Retouching by Ryan Cleary.

Behind the scenes pictures by Olivia Lazer and Taylor Reed.

12
Nov

Hand Forged Doughnuts and Coffee

Posted by / Filed under BTS, Ad Campaign

Top Pot ad by John Keatley

Top Pot ad by John Keatley

Top Pot ad by John Keatley

I’m not sure if it get’s much better than this.  You know that old joke about the photographer in the doughnut shop…  well, it’s true.  The joke goes, you can’t have too many doughnuts, when a photographer…er, uh, tries to eat…with cameras.  Anyway.  I have no will power, and I really like doughnuts.  You get the point.  And if you know me, you know I am addicted to Top Pot old fashioned doughnuts.  Keep your camera close, and your old fashioned doughnuts closer.

Aside from eating my favorite Top Pot doughnuts all day on set, this was a very exciting campaign for us because we got to develop and produce the creative.  Top Pot came to us wanting to create something memorable for their marketing and advertising efforts.  This is something I have been moving into more and more in recent months, but this was the project that really set things off.  Top Pot is an institution in Seattle, and their slogan is “Hand Forged Doughnuts and Coffee” and the logo is a blacksmith hammering away on an anvil.  We thought it would be fun to bring that idea to life with three images depicting bakers hand forging doughnuts and coffee on an anvil.  To keep things authentic, while having a bit of fun, we shot it all in the actual bakery where Top Pot makes all of their delicious doughnuts in Downtown Seattle.

Thank you so much Top Pot.  You were wonderful hosts and clients!

Wide shot of the crew at Top Pot.

Keatley taking a quick iPhone portrait.

Top Pot founder Mark Klebeck with John Keatley and Taylor Reed.

Behind the scenes pictures by Zoe Rain, and retouching by Gigantic Squid.

 

11
Nov

Go For The Glory

Posted by / Filed under BTS, VIDEOS

Here is a little something we cooked up just for fun.  I find that is often the best reason to create.  Just for fun.  Directing has gradually become a huge part of my creative process in addition to photography.  When I was in high school, I bought my first video camera.  I took it everywhere with me.  Video was actually a passion of mine well before photography.  Somehow, along the way as my photography career took off, video was something I lost sight of.  Thankfully directing has come back to me in the last couple of years.  In the past, I would go through my journal of ideas and think, “How do I want to make this a photograph?”  Now, as I am thinking about a possible project, I am able to ask myself, “What is best for this idea?  A photograph, a video?”  Or maybe something else completely.  Whatever it is, as long as I am creating, I am happy.  Below is a still I also shot on set.  I just couldn’t help myself.

Hood Slide by John Keatley.

A very big shout out and thank you to our amazing crew for making this video come to life.  I can’t thank you enough!

Taylor Reed, Sara Coates, Isla Keatley, Andrew Franks, Kort Havens, Spencer Norris, Jonathan Houser, Jon Anderson, Nate Taylor, Alexis Steinman, Jennifer Popochock, Dennise Larson, Mikie Magnusson and Zoe Rain.

Behind the scenes images by Zoe Rain.  Thanks Zoe!

05
Nov

Food Lifeline Campaign

Posted by / Filed under Ad Campaign

Food Lifeline is a great organization that is fighting to end hunger in Western Washington.  “Working with the food industry and its surpluses, we come up with creative solutions to stopping hunger, including redirecting good food from manufacturers, farmers, grocery stores and restaurants that might otherwise go to waste.” – Food Lifeline website

There are some pretty staggering numbers on food waste in America, so it was especially gratifying to work on a project like this that I know is going to have a positive impact.  For example, did you know nearly 40% or 170 billion pounds of the available food supply at the retail and consumer levels in America will go to waste?  – via Food Lifeline website

I worked on this ad campaign with the folks at Green Rubino, who I also shot The Recommendeuer with last year.  Big shout out to my friends Joe Quatrone and Dennis Budell who I love collaborating with!

Here is a fun little post production fact I thought you might enjoy.  I photographed each of the subjects bare arms and legs, and those assets were used to make the arms and legs on the apple and carrot.  Gigantic Squid did a fantastic job retouching these, and you can’t help but feel happy that the apple and carrot found good homes.

12
Aug

ARROWS by Fences featuring Macklemore

Posted by / Filed under News, VIDEOS, CELEBRITY

“Arrows” by Fences featuring Macklemore and produced by Ryan Lewis.  Directed by Jason Koenig and John Keatley.  It’s hard really to put into words what I am feeling right now.  We literally just finished working on this video and I haven’t had time to clear my head or process what has just happened.  It has been 2 solid months of hard work for so many talented people, and I am incredibly proud of what we all created.  First and foremost I want to thank Fences, Macklemore and Ryan Lewis, my co-director Jason Koenig, and my wife Nichelle and our kids.

It goes without saying, but this has been an amazing opportunity that I am very grateful for.  I also made some wonderful new friends along the way.  It is worth mentioning that the sets for Arrows were all built in Seattle.  Pre-Production, casting, filming, and all post production was done in Seattle.  Seattle pride!  I hope you enjoy the “Arrows” music video as much as I enjoyed working on it. Stay tuned in the coming weeks for lots of behind the scenes pictures and videos.

I have directed a few small film projects in the past few years, but what a project to get thrown into the ring on.  I wouldn’t have had it any other way.  This is just the beginning.  John Keatley – Director / Photographer.  I like the sound of that.

08
Aug

Arrows Music Video Announcement

Posted by / Filed under News

Arrows Music Video poster by John Keatley and Jason Koenig.

It’s official!!!  Jason Koenig and I directed a music video for the song “Arrows” by Fences featuring Macklemore and it comes out this Monday!  Holy Smokes I am excited about this.  You will be able to see it on Youtube, so get ready.  More soon.  Thanks for watching!

07
Aug

MTV News

Posted by / Filed under News, BTS, CELEBRITY

Home stretch!  It is almost time, and this MTV News post is a nice little teaser that something amazing is about to drop.  Stay tuned.  This is what making a music video 24/7 looks like.

Self portrait by John Keatley.

Self portrait by Jason Koenig.

Late night sleep dep portrait of Macklemore by Keatley.

 

03
Mar

Some New iPhone Portraits

Posted by / Filed under Personal Work

I’m back in Seattle after some busy, yet fun trips to Portland and LA. Lot’s to catch up on, but I thought I would share a few of my recent iPhone portraits. The project continues to move ahead, and as always you can see more of them in my project section as well as on my Instagram profile.  This is something I have been working on for the past 9 months or so.  I have photographed over 200 people to date so far.  All with an iPhone, and some natural light.  Nothing fancy.  Just getting caught up in a moment, enjoying no frills photography and meeting new people.

13
Feb

The Family That Goes To Jail Together…

Posted by / Filed under Keatley Christmas, Personal Work

Well, you know what they say.  The family that get’s into an altercation with a 65 year old lady with big hair from Texas because she cut in line in front of us at the Nordstrom Santa photo booth together, stays together.  And apparently goes to jail together too.  I’ll admit this is all a bit embarrassing, but as you can see, we were a little tied up so to speak this last Christmas.  Not exactly how we envisioned spending the Holidays, but thankfully everything got cleared up and we are now back home.  I wasn’t sure if we were going to be able to do our annual family picture this year, but thankfully one of the guards took this for us, and it turned out pretty good.  It is a part of our story now, so why pretend it didn’t happen I guess.

Oh, and is it too late to say Happy New Year?  Happy New Year everyone.  I hope you enjoy the new Keatley Family Picture.  And some of you thought we weren’t going to do one this year.  Please!

And one more thing.  If anyone want’s to help me pick up trash on the side of I-90 between Issaquah and Bend for the next 6 months, give a holler.  I would love your help.

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